The Hero

 Laura, a freelance copywriter from York, UK.

The Story

Laura, a superhuman mum of two boys, decided to jack in her career in teaching which was waaay too stressful and set up a copywriting business - the thing that she loves to do. She wanted to develop a simple, type driven brand that screamed 'YOU ARE IN SAFE HANDS' for small business owners wanting personality driven content to engage audiences and grow.



The Outcome

I developed a full brand identity suite for Laura including: brand strategy, primary & secondary logos, patterns, banners and icons, business stationery and full website design. Within a week of the brand going live, Laura signed up five new paying clients, including an international law firm in York.

The Feedback

"Laura did an amazing job building my branding and website. She was transparent from the outset, full of great advice and listened - REALLY listened - to my brief, which was vague and rambling at best. I was at a point where I needed a really slick, professional-looking online presence to direct clients to, and that’s exactly what I got - without stripping away all of the personality, which was my biggest fear. The whole process was a pleasure from start to finish. If you want an intuitive, uber-creative designer to create a brand or website from scratch or need a refresh, look no further than Laura and Nifty Fox Creative." Laura, Strike the Match Founder.